Business Intelligence: The Missing Link in Your CRM Strategy
www.information-management.com/issues/20040601/1003997-1.html
Different Strokes: Why Business Intelligence is Not CRM
www.informit.com/articles/article.aspx?p=23103
CRM2day
www.crm2day.com/business_intelligence/
Customer relationship management (CRM) are methods that companies use to interact with customers. The methods include employee training and special purpose CRM software.
en.wikipedia.org/wiki/Customer_relationship_management